Twitch star Pokimane launched her very personal cookie model, ‘Myna Snacks,’ this November — however are they worth the worth, and the controversy that got here with it?
Imane ‘Pokimane’ Anys is one in every of the web’s most recognizable streamers. In truth, she’s the most-followed lady on Twitch, regardless of stepping away from the platform to deal with different avenues again in 2022.
In November 2023, Pokimane launched her very first product, a snack line named ‘Myna Snacks.’ The first (and thus far, solely) product on this line is ‘Midnight Mini Cookies’ — bite-sized darkish chocolate cookies infused with Vitamin D and stuffed with white chocolate chips.
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Pokimane’s aim for these treats, she says, is to “create a model that gives the wholesome and yummy snacks that we deserve” — however not everybody was instantly on board along with her newest enterprise, primarily based on first impressions.
So, are these cookies really any good?
Myna SnacksPokimane launched her very personal snack model referred to as ‘Myna Snacks’ in November 2023.
Pokimane’s Myna Snacks controversy defined
Almost immediately after revealing her new product, Myna Snacks got here below scrutiny from netizens, one in every of whom highlighted in a viral Twitter/X thread that the cookies have been strikingly just like another cookie brand that had been obtainable at Costco earlier this 12 months.
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That’s not all; others balked at the worth of Pokimane’s Myna cookies, that are bought in batches of 4, eight, and 12 luggage at $7 per bag. Given the similarities to a different (far cheaper) cookie model and its complete price, netizens rallied towards Pokimane’s Myna Snacks — resulting in a string of adverse suggestions for the streamer.
In an announcement to Dexerto, Myna Snacks mentioned their Midnight Mini Cookies “product formulation is exclusive to Myna and unique to us.” Pokimane later made the same assertion in a post on Twitter/X, whereas additionally confirming that she’d partnered with Creation Foods, the model behind the viral Costco cookies, and tweaked their authentic method to swimsuit her targets.
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As for the worth, Pokimane mentioned, “making a wholesome and high quality snack with actual, gluten-free components and added nutritional vitamins isn’t an inexpensive apply” — one thing she’d take again in a stream shortly thereafter.
During a broadcast on November 18, Pokimane lashed out at a viewer criticizing the worth of Myna Snacks, suggesting if they were a “broke boy” they should just say so. Although she later apologized for the remark, the ordeal left a bitter style in lots of viewers’ mouths.
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We determined to purchase Pokimane’s Myna Snacks to attempt them out for ourselves and see in the event that they’re tasty sufficient to warrant the worth she’s asking for — in addition to the drama that’s spawned on account of it.
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Pokimane’s Myna Snacks Midnight Mini Cookies Review
First factor first: these cookies aren’t low cost. A fast peek at the Myna Snacks website exhibits that you could solely nab Poki’s cookies in batches of a number of luggage. At $7 per bag, this provides up fairly rapidly. There’s additionally an possibility to affix the Myna Snack Club for $25.20, which delivers a four-pack of Myna Snacks to your door each month.
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Taking the smallest batch into consideration, together with customary transport, followers will find yourself paying a complete of $32.99 for simply 4 luggage of mini chocolate chip cookies. This was the possibility I went for.
A fast breakdown of some particulars on the Myna Snacks Midnight Mini Cookies is as follows:
- ~ 28 cookies per bag
- Gluten Free
- Plant primarily based
- All pure components
- 8 grams of sugar per serving
- 140 energy
- 25 grams of carbs
In phrases of style, there’s nothing particularly distinctive about Myna’s Midnight Mini Cookies… however I can’t deny that they’re good. In truth, I discovered myself going by way of a complete bag with out realizing it. Although they style a bit ethereal at first, you’ll end up reaching for one more, and then one other… Next factor you realize, the total bag is gone.
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DexertoPokimane’s cookies got here below scrutiny for his or her worth level of $7 a bag, with a minimal of 4 luggage in any sale.
That being mentioned, these cookies are pretty messy. After opening up a bundle, cookie mud received throughout my kitchen desk, and little crumbs discovered their method onto the flooring whereas I snacked — which could spell dangerous information for players who don’t desire a mess throughout their keyboards.
Did I really feel “good” after consuming a complete bag, as Pokimane mentioned in her announcement publish and YouTube video? I might say so. Poki’s cookies are infused with Vitamin D and gluten-free, on prime of boasting all-natural components. They additionally embrace virtually half as a lot sugar as main manufacturers of cookies per serving (8 grams of sugar vs 14 grams). They’re a yummy deal with with out the guilt of downing a few oreos, which, by comparability, have far more sugar per serving.
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DexertoPokimane’s Myna Snacks promise a more healthy different to different main cookie manufacturers.
However, priced at $7 per bag, with about 28 cookies in every bag, I can’t say that Pokimane’s Myna Snacks Midnight Mini Cookies are worth the price. Are they tasty? Absolutely. Are they more healthy in comparison with different main cookie manufacturers? Yes. Are they worth it at $7 a bag? Probably not.
That mentioned, mileage could differ for individuals who have dietary restrictions. Finding good gluten-free choices could be a ache, particularly on the subject of baked items like cookies. If you’re seeking to fulfill a craving whereas sticking to your eating regimen, these cookies could have extra worth to you than the common shopper.
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Of course, Poki isn’t the solely influencer to have costly merchandise on the market, and she’s actually not the solely creator to have skilled backlash on account of her product (Prime Energy, anybody?) — however bearing the worth in thoughts, it may be higher to seize a granola bar as a substitute.
