Immaculate has had the best horror movie marketing in years

Jessica Cullen

Sydney Sweeney’s new horror movie, Immaculate, was launched in theaters this week, and a intelligent new marketing tactic has made it stand out for audiences.

Immaculate has earned its bloody and brutal spot amongst different spiritual horror motion pictures — particularly, these that target the tales of nuns (good and evil). As Sister Cecilia, Sydney Sweeney explores the secrets and techniques and conspiracies of a seemingly-innocent and storied convent in Italy.

Naturally, in case you dip your toes into religious-based horror, you’re opening the door for impassioned reactions from followers. These will be constructive, like the many Immaculate opinions to this point, or they could be a detrimental, angered response from the holy crowd. Thankfully, Immaculate has used these specific reactions to its benefit.

After criticisms started to filter via on social media, the Immaculate marketing embraced it, utilizing quotes from these rants on the new posters. One such negative post was as follows:

“Libs noticed how the anti-woke crowd embraced Sydney Sweeney as their new darling and immediately had to shove her in this blasphemous, Satanic, feminist, pro-abortion, anti-life movie degrading Christians. This movie additionally debases Mary, mom of the Christ. Don’t trouble watching.”

This quote is now plastered over the poster, alongside one other that includes a similarly-worded assault. You can see it for your self beneath:

Immaculate poster, with Sydney Sweeney's face covered by a quote

On social media, followers have been praising this tactic. “This promo is excellent, Immaculate you’re so cherished by satanic feminists

“Immaculate stirring up some old-fashioned Satanic panic, like to see it!!!!” mentioned a third. “THIS is the way you market a horror movie,” another wrote.

“This is the best endorsement Immaculate may’ve ever obtained,” another wrote, referring to the nature of the quotes themselves.

Immaculate is out in theaters now.

Leave a Comment